parentshiftbook Chapter 338 Building Your Own Factory ≠ Conscience
Chapter 338 Building Your Own Factory ≠ Conscience
"Seeing Transsion's investment, I feel they are really dedicated. They don't do OEM, but invest their own money to build a factory. This is the attitude of doing experiments!"
It doesn't matter whether those traditional factories go out of business or not, since someone else has taken over their operations!
"Putting everything else aside, just look at Transsion; they're not using contract manufacturers and are building their own factory. They're on Shenyang Aircraft Corporation's side, hoping for a lower price."
"Transsion is leaving no way out for traditional manufacturers at all?"
Our CEO Shen is truly capable; when will he be able to solve the employment problem for the entire nation?
"They build a lousy factory and then brag about it like it's the best thing ever. Isn't it just a way to grab market share and crush their competitors?"
We don't know the price, but he'll definitely disrupt the industry. You won't be laughing when you buy overpriced appliances.
"That sounds nice, all that talk about building your own factory and not using OEM products. Who knows if they're cutting corners just to wage a price war and using consumers as guinea pigs? Sooner or later, quality issues will arise."
"He's really despicable. He's ruined the business of traditional manufacturers. Now, while his competitors are losing sleep, he's making money off them. He has no bottom line in the industry when it comes to making money through dirty means."
Just as Transsion Smart Home's popularity was soaring and many netizens were quietly praising Transsion's investment, the comments on Jia Dian Quan suddenly changed.
Various home appliance bloggers who love to capitalize on industry trends collectively published lengthy comments.
Beware! The fierce competition in the smart home market is a disaster for the entire home appliance industry.
"Building your own factory doesn't equal being conscientious! Transsion's low prices are disrupting the market, and ultimately, consumers are the ones who pay the price!"
Don't be fooled by high-end, low-price products! Transsion doesn't understand home appliances at all; they just throw money at factories.
All the content claims that Transsion doesn't understand home appliances, only knows how to use outdated methods, gives you a nice-looking exterior, and then uses some so-called self-developed chip to make it look very high-tech...
But the actual experience is absolutely terrible.
Some people even quoted Dong Mingzhu's views: "Home appliance technology should not blindly become intelligent, but should be user-friendly so that more people can easily operate it."
Transsion, on the other hand, focuses solely on developing all sorts of fancy smart features, such as app integration, voice control, and whole-house linkage, making a refrigerator and washing machine more complicated than a mobile phone.
The elderly can't learn it, and young people find it too troublesome. This isn't for the users; it's just a gimmick to create hype for their high-end series so they can sell it at a higher price.
The comments section was flooded with supportive comments from paid trolls.
"Yeah, my mom can't even use a smartphone properly, let alone smart home appliances. Isn't that just torture?"
"Transsion's actions are malicious competition. By driving prices down so low, competitors are being forced to the brink of collapse. Who will dare to focus on making quality products in the future?"
"This factory visit is definitely for cutting corners. At least big factories have some conscience, but Transsion is really heartless."
What's even more coincidental is that that afternoon, at a public event, Dong Mingzhu was asked by a reporter whether Transsion Smart Home's actions would have an impact on a certain company.
She didn't name names, but she implied something was amiss:
"Some companies think that by throwing money at building a few factories, adding some fancy features, and waging a price war, they can disrupt the industry."
But what is the essence of home appliances? They are easy to use, worry-free, and ready for ordinary people to pick up and use, rather than complicating simple things and creating a bunch of gimmicks to make a profit.
I've said it before: the ultimate goal of technology is to make things simpler, not more complicated. Anyone who goes against this principle will eventually be abandoned by the market.
This statement was immediately interpreted by major media outlets as Dong Mingzhu publicly criticizing Transsion Smart Home, and it quickly became a trending topic.
A barrage of smear articles and insults followed!
#Transsion's Malicious Competition#
#Transsion doesn't understand home appliances#
#Home appliances should be user-friendly, not smart#
Shen Fei, who was also in Guangzhou, looked at these comments and a slight smile appeared on his lips. Sister Dong was still Sister Dong, and she was still quite straightforward. This time, she really got used as a scapegoat.
But since you've been used as a weapon, then sorry... you have to bear the consequences.
So Shen Fei directly hosted a product introduction session in Transsion Smart Home's official live stream room.
Shenfei didn't release any press releases or use any platitudes; the camera was directly focused on a newly unpacked Transsion smart refrigerator.
"Let me show you something first."
In front of the camera, he picked up the Transsion S3, opened the Transsion Smart Home APP, and scanned the QR code on the refrigerator. In less than 3 seconds, the refrigerator's control panel was directly synced to his phone.
There was no complicated binding process, no account required to log in, and not even an internet connection.
Bluetooth connection, all in one step.
"Some people say that smart home appliances are too complicated and the elderly can't use them, but we have simplified the entire process."
Now I'm turning off my phone, then you can watch it again.
He handed his phone to his secretary and casually pressed the "refrigeration mode" button on the refrigerator door.
The three large characters "One-Click Freshness Preservation" immediately appeared on the panel.
Press it again, and it switches to "Mother and Baby Mode". Press it a third time, and it switches back to the most basic normal mode.
There are no fancy secondary menus to show off, no pop-ups that require repeated confirmations; all the smart functions have been compressed into the most straightforward four words.
"As Mr. Dong said, technology should be made user-friendly so that more people can operate it easily."
I completely agree with that statement.
Shen Fei spoke calmly, as if the online attacks had not affected his emotions.
He didn't treat Dong Mingzhu as an adversary; he simply stated a fact calmly.
"But what does 'foolproof' mean? Does it mean cutting out features and leaving only a switch? Or does it mean using technology to hide complexities so that users can access the most convenient functions with just a click?"
This statement immediately prompted many viewers to reflect, and the live stream chat exploded with comments.
Just as they were posting comments, Shen Fei knocked on the refrigerator door:
"Our refrigerator is equipped with 6 temperature sensors and 3 humidity probes, which can automatically adjust the temperature and humidity according to the condition of different foods."
It can recognize whether you put in meat or vegetables and automatically adjust to the most suitable preservation mode.
Do users need to understand these complex algorithms and technologies? No.
They only need to press one button for one-click preservation.
"I know that Sister Dong is being used by some people, but since she's already here, we should naturally give her a good critique."
Ms. Dong said that technology should be made more user-friendly, but her approach is to treat the intelligence of home appliances as a gimmick and a burden.
Transsion, on the other hand, uses technology to hide the complex processes, delivering the simplest and most hassle-free operation directly to the user.